Store Visit: Terrain
About a year or so ago, the folks behind Anthropologie and Urban Outfitters bought a nursery in Pennsylvania (called Styer's) and rebranded it Terrain. It's been rumored in the retail industry that this store is a "test" of sorts for them to see if they can build a chain of gardening stores that celebrate the idea of living with plants and less about professional landscaping and gardening. In other words: Anthropologie's version of a gardening store. The other day, I decided to trek on over there and see what Terrain is all about and took a few pics to share with you.
Inside the greenouses, you can see Anthropologie's flair for visual displays everywhere, like this living archway leading into the greenhouse. Everything is so artfully displayed and welcoming.
The outdoor cafe chairs use real tree stumps as table bases. I love this idea. When I had some old trees cut down in my backyard, I asked the tree guys to leave the stumps 36" off the ground. I'm planning to make an outdoor table with the stumps and will gather chairs around it for summer entertaining.
It's holiday time, so outside the store, they had these boxwood hanging balls everywhere. They also put chicken wire all over the sides of the building and poked different types of evergreen throughout to give the whole building a thatched look.
And inside Terrain, you can see the mix of gardening products with lifestyle products. Beautiful lamps, bowls, cutting boards and pillows mixed with cloches, terra cotta pots and Spring bulbs.
I ended up buying materials to make a terrarium (see previous post) and a handful of galvanized bird feeders. If you're in the Pennsylvania area, I'd recommend a visit on over there. There's a cute cafe as well where you can sit and dine with the plants, too.
I really love this idea for a store and wish we had one out west!
Posted by: Micha B | January 05, 2009 at 09:14 AM
i do like Anthropologie for its home stuff. while it can be pricey, it is usually interesting and different, so i wait for sales. i would certainly be curious about a similar shop with gardening ideas and items. (i once brought a little plant to the register at Anthropologie, only to find out it was part of an over all store display, lol. so they're doing something right already!)
Posted by: Carolyn | January 05, 2009 at 10:28 AM
I have been thinking of making a terrarium lately and here it is the next new thing, again. Living in the desert having something lush is always enjoyed.
Posted by: Gayle | January 05, 2009 at 03:29 PM
I love what they are doing!! Thanks for sharing!!
Posted by: berton | January 05, 2009 at 10:43 PM