Well, it's pretty exciting and fun to announce that my Simmons Natural Care by Danny Seo line of green mattresses are now available in New York City at Bed, Bath and Beyond. It's actually the only Bed, Bath and Beyond in the country to sell mattresses and it's the only NYC store to carry the Natural Care line.
I stopped by the store recently to say hello to the sales associates and thought I'd share some pics. Up above are the two models of Natural Care---plush and firm---on the sales floor.
It's a little surreal to see my picture making a bed in a store selling beds. I remember this photo shoot we did down in Georgia at one of the most beautiful places I've ever been called Serenbe. It's so interesting to see ideas go for concept, to photo shoot, to headboard in store.
Also at Bed Bath and Beyond, they had a whole "Green" section selling eco food and cleaning products, too. Look at this row of green cleaners! I see lots of Method products here: The dryer sheets, shower spray, all purpose wipes, laundry detergent, wood cleaner, Go Naked dish soap...goes on and on...
And a reusable tote bag with the name of the eco market: Verdi. Green!
And a look outside of the "store within a store" at Bed Bath and Beyond.
Spending time in this store makes me wonder when the NYC store for JCPenney will be ready and open. I can't wait for that to happen in 2009. It'll be a really exciting day!
I love Bed Bath and Beyond!! I wish they would start selling your mattress in all the stores! My Mom, Sister, and I are coming to NYC in May for my mom's 60th B-Day and we are definitely going to the BB and Beyond. I have been making a list of the stores you talk about that are in NYC and some of the antique and flea markets in the NE so we can go to all of them when we get to NYC!! I love your BLOG and your sense of style is exactly what I love!! Thanks for such a great BLOG and keep Blogging forever!!
Posted by: Sonja | December 29, 2008 at 10:16 AM
Is it possible that this NYC BB&B is a test market for greater distribution of your line if it does well in store? I need to replace my current mattress and like to consider a more environmentally friendly option but need to check it out in person before I buy.
Posted by: Condo Blues | January 02, 2009 at 11:19 PM
Congratulations on your success!
I find eco friendly furniture and furnishing very hard to find in teh UK, please do start working on environmentally friendly sofas as well! :-P
Posted by: Miss*Laurence | January 05, 2009 at 05:26 PM
What are your store hours?
Posted by: Mary Angel | January 12, 2009 at 06:15 PM